SMCDC-GW Mentorship Program: Mentor Biographies
Kevin grew up in Central Jersey (yes it exists) before moving down to Washington, DC to attend American University, where he earned a degree in International Marketing.
He currently works at Discovery where he manages several of the emerging networks on social media. In addition to Discovery, Kevin is the VP of Marketing & Partnerships with SMCDC. Outside of work, Kevin is either rock climbing (bouldering) or planning for the zombie apocalypse. He also loves America. A lot.
Kari is from Madison, Wisconsin and came to DC to attend American University. She majored in International Business with minors in biochemistry and Mandarin. She is currently the Senior Manager of Marketing Communications for the National Society of Collegiate Scholars, an honors society. Her role includes leading the marketing department, community management and social media strategy.
Her previous roles include Marketing Coordinator at NACD, Digital Strategist at SoMeGo, a social media thinktank, Community Manager for BioInformatics, LLC, a science market research company and copywriter for JPC, LLC, an advertising agency. Her fun fact is she never thought she would do social media, but “You never know where your career search will take you, and sometimes, it’s better than you imagined.
Jason W. Rocco
Originally from Hagerstown, MD, Jason has called the DC area home for the past six years. He has an undergraduate degree from Xavier University and a Masters from Georgetown University. Currently, Jason does marketing and event management in the sports & entertainment industry for properties including charity 5K races, street festivals, rock concerts and celebrity endorsements.
His experiences have included working with brands such as Disney, Cincinnati Reds, Playboy, Washington Capitals and NASCAR. When not working, Jason enjoys playing soccer, meeting new people and eating at dives. His weakness is tacos.
Originally from Richmond and an alumna of the University of Virginia, Lacy moved to the Washington, DC area to attend graduate school at Georgetown (medieval literature rocks!) and has now lived here for so long she probably counts as a local. Currently, she serves as a Content Campaign Manager on SMC-DC’s Digital Team.
By day, Lacy is an Interactive Content Producer for WETA, a local PBS station serving the Washington DC area, where she handles social media and interactive web content creation. (She also writes Telly Visions, their British blog, but that barely feels like work, most of the time.) Her previous experience includes digital agency work in online marketing and social media strategy for a variety of top-tier entertainment clients. When she’s not working, she spends way too much time obsessing over Doctor Who, Benedict Cumberbatch and her cat, and she would sell some vital internal organs to live in London.
Elliot S. Volkman
Elliot was born in Chicago, IL, lived most of his life in Atlanta, GA, and been in DC for the past 3 years. He holds an undergraduate degree in journalism, and a master’s degree in communications.
Elliot currently works for Tantus Technology as their communications marketing specialist, is a director for Open Compass (UReddit), runs a social media consulting firm, and is the VP of the SMCDC digital team.
In the past he has worked for Deltek as their community manager, and as the associate editor for a collection of newspapers in Georgia. When he isn’t working (which isn’t often), he is brewing beer.
Pam is originally from Potomac, MD where she grew up in a very sports-oriented family. After graduating from the University of Tennessee and spending some time in Knoxville, Tenn., Pam has moved back and is currently residing in the DMV metro area. Pam has her MBA and an additional Masters in Marketing and is a member of the DC sports media for several sports organizations.
She currently freelances for ESPN in production. She has her own blog called, Break In The Action, is a member of the marketing team for SMC-DC, an active member of WISE-DC (Women in Sports & Events), co-host of the weekly #SportsPRchat on Twitter, and serves as the Vice President for the University of Tennessee Alumni group in the area. She is very active with social media marketing and promotions and has a focus on brand development, event planning, public relations and media relations.
Liz is originally from the DC area, but didn’t move back in to the area until the Fall of 2009. After High School, she attended college at the University of Connecticut where she majored in Economics and minored in Communications. After spending 4 years working in collegiate athletics and recruiting, she moved back to the DC area to start a new career in social media and communications.
Currently, she serves as one of the Co-VP’s of events for SMC-DC and as the Director of Social Media for AMADC. In her professional life Liz is a freelance social media marketing consultant and community manager who works with both for-profit and non-profit organizations. She also has experience with email marketing, blogger outreach, fundraising, business development and content marketing. When she isn’t working, you can find Liz training for her next big road race (which is currently the Walt Disney World Marathon), playing with her dog, or tweeting about random happenings.
Michelle Fares graduated from Georgetown University in 2010 and has been working in advertising and PR ever since. She currently works at Edelman Public Relations on the digital health team, managing the social media accounts and engaging in blogger outreach for several health and government clients.
In the past, she’s worked on advertising campaigns for AARP, Pfizer, and Biogen. She is currently serving on the Events board of the Social Media Club of DC.
You can find her on Twitter at @michellefares, or in real life at the various cupcake spots in DC! She is originally from Jacksonville, Florida.
A DC transplant from Northern California, Kelly gets her kicks from collecting passport stamps. She currently serves as the VP of Events for SMCDC and writes the travel blog www.flipflopcaravan.com. To pay the bills, her works as Operations Manager for Broadcast AdVentures, a California-based, radio consulting firm that focuses on sales training and marketing education.
Kelly holds a degree in Managerial Advertising and Journalism from the University of Oregon (go Ducks!) and has experience in nonprofit marketing, event planning and digital branding. When she’s in DC, you can often find her at embassy events, wandering museum halls and running the National Mall in the early morning.
Kendal Ann Miller
Kendal Ann, originally from Wisconsin and turned Washingtonian in January 2012 to pursue her dreams in the political realm. She graduated from Winona State University with a Bachelors of Arts in Political Science: International Studies, Middle East and Africa.
Currently, Kendal Ann is the Political Action Committee (PAC) Manger at AREVA, an international Energy consulting firm. With a background in, public relations, marketing, social media, fundraising a and donor relations making the transition to serve on SMC-DC’s Sponsorship team has been an extraordinary opportunity to bond with media nerds in our Nation’s Capital.
Rooting for a Wisconsin teams, playing with sharks and exploring the city through new foods and music are always in the forefront after work.
Alex is originally from New Jersey. She moved to Washington DC a year and a half ago from Boston after earning two degrees in Political Science and International Relations from Boston University.
Currently, she serves as VP of Sponsorship for SMC-DC. Alex is the Development Associate for Carpenter’s Shelter, a local non-profit in Alexandria, VA, managing their online and offline communications including: website, graphic design, email marketing, social media and press relations. She also has experience planning fundraisers, writing grants and managing donor relations. When she isn’t working, Alex can be found baking cookies and tweeting about her Republican boyfriend #demsthatdaterepublicans.
Katrina Chan is currently the social media manager at The Motley Fool, which seeks to teach the world how to invest in a smart and strategic way. As the social media manager, she focuses on a variety of things including setting social strategy, measurement, exploring new platforms, content creation, programming branded channels, and coaching others to effectively use social media. With an undergrad degree from the University of Virginia, she just completed a digital media management certificate at Georgetown University. She’s been with The Motley Fool for roughly 6.5 years, and has had exposure to other parts of the business including editorial, marketing, culture, PR, as well as completing a two-year leadership program internally.